Backroads has unveiled a new trip series tailored for Millennial and Gen X travelers who crave meaningful, wellness-focused adventures without the planning stress.
The “30s & 40s Collection” features 34 itineraries and 70+ departures across iconic destinations, combining physical activity, cultural immersion, and high-end accommodations with a social, like-minded group dynamic.
From heli-hiking in the Canadian Rockies to cycling from Berlin to Prague and trekking lodge-to-lodge in Peru, each trip blends expert leadership and curated experiences designed to restore, energize, and connect.
Why now?
Millennials and Gen Xers are traveling more—many citing mental health, burnout recovery, and the desire for immersive experiences as top motivators. With the average millennial planning five holidays in 2025 and a projected $27 trillion set to transfer generationally by 2045, this audience is fueling a shift toward experience-first, active luxury travel.
What’s Included:
- World-class hotels and expert local guides
- Built-in community with fellow 30s/40s travelers
- Wellness-inspired itineraries with hiking, biking, and cultural experiences
Sample Trips:
- Dolomites Hiking Tour
- Vietnam & Cambodia Bike Tour
- Alaska Multi-Adventure Tour
- Camino de Santiago Walk